Concepted the brand and creative direction for all-natural medicnal skincare line. Eightfold Medicinals was inspired by the balance of buddhism and the eightfold path. This concept of balance was achieved through the eight-petal flower logo icon and the minimal clean composition. The botanical illustrations were added to refrence the product’s pure ingredients. The blue for the background was chosen to accentuate the soothing and healing aspects of the product.
Role: Creative Direction, Branding, Packaging Design